
Industry
The GDPR Opportunity No One in the Automotive Aftermarket Is Talking About
How independent workshops across Europe can turn data protection into a competitive advantage — and why the right digital tools make all the difference.
On workshop technology, the automotive aftermarket, and building businesses in Europe.

How independent workshops across Europe can turn data protection into a competitive advantage — and why the right digital tools make all the difference.

The shift from phone calls and emails to instant messaging isn't happening because the automotive industry is planning it. It's happening because consumers are changing — and workshops are following.

In 2017 I argued digital transformation would define tyre distribution. Nine years later, here’s what held up — and where the real opportunity turned out to be.